Start your own online store

Perhaps you have been thinking about starting your own online store for a while. This may be because you already have an existing physical store and would like to have an online addition to it. But even without an existing store, it is a great idea to start an online store. Especially in these times when more and more shopping is done online. In addition, many people have lost their jobs due to the corona crisis and are looking for income from home. This is very easy to achieve with a webshop.

If you have your own store, you will probably notice that many of your customers come from the nearby area. Consumers usually enjoy shopping in their own familiar neighborhood. Such a regular customer base is of course very pleasant, but it will not grow much in the coming years. An online store, on the other hand, has a much larger reach. In one fell swoop you can reach people throughout the Netherlands and perhaps far beyond. Where in a physical store you are limited to a chat at the counter, you can speak to shoppers everywhere online. For example, start with digital advertisements or provide an interesting weekly or monthly newsletter. This way you can encourage many people to visit your online store. To make this even easier to find, it is advisable to invest some time and budget in search engine optimization.

Purchasing power increases

Since online stores were introduced, interest among the purchasing public has only increased. More and more people are opting for convenience and ordering their products online. The figures from the Central Bureau of Statistics also show that consumers are also spending more and more money online. Starting an online store is therefore an excellent idea. The flow of customers is increasing, but so is their purchasing power. A lot of money is spent, especially in food and fashion. But online stores in the home, garden, sports and recreation categories are also seeing rising figures. So know that you will soon be in a good position online and that you can really make money with it.

Online shopping during lockdown

The lockdown has ensured that even more people find their way to the digital store. In the year before the corona crisis, no fewer than 11,7 million people shopped at home from their computers. Due to the lockdown, this number has grown by another 7%. So you see that there is enormous potential in starting an online store. Consumers are getting used to this way of shopping and will not easily go back to their old patterns. So there is still plenty of room to set up your own online store.

Boss of your own shop

You increasingly see entrepreneurs starting to sell their products on Instagram, Facebook or other social media channels. This is definitely a good idea because you can reach a large audience there. But don't miss out on having your own online store because of that. See these as the basis and social media as a nice addition. You never know whether Instagram or Facebook will still be around in a few years. Or maybe services are being changed dramatically. You are always dependent on the whims of such a platform. With your own webshop you have complete control. A change that is to your detriment can never occur here. Moreover, by using SEO and SEA you can ensure that your products are easy to find online.

Start with a small budget

Is entrepreneurship in your blood, but is a physical store a bridge too far? Then starting your own online store is a perfect solution. The investment for this is much smaller. Remember that you can work from home and therefore do not need a retail space. And you don't have much space for storage? Then see if you see possibilities in dropshipping. With this concept you sell products from a wholesaler, who then sends them to the customer on your behalf. There are plenty of options on the internet to find a dropshipper. If you do have your own store, then an online store is a very nice addition, especially in these uncertain times. If the store is closed, you can always shop online 24/7.

Starting a webshop is easy

Some entrepreneurs do not dare to take the step because they think that starting an online store is very time-consuming and quite complicated. Fortunately, this is not true at all. If you can do business, you can certainly also start an online store. If you are looking for smart webshop software, you can start yourself very quickly, for example with WooCommerce. Of course we can also help you start a shop. Take contact Contact our website specialists and discover the possibilities.